05Authority Radar
Cohort vs Top Quartile. Seven axes of public authority.
Cisco CohortTop Quartile benchmark
What this means
Authority is asymmetric — strong on reach, structurally weak on amplification.
- a) Audience Reach is the cohort's only above-baseline dimension. The followers exist; they are simply under-leveraged.
- b) Amplification and Repost Velocity sit a full quartile below the benchmark — a participation problem, not an audience problem.
- c) Posting Cadence is the highest-leverage axis to move next. Cohort frequency is a fraction of top-quartile rhythm.
Closing this gap is a distribution problem, not a credibility problem.